Fort Lauderdale, Fla. (October 8, 2013) – On the heels of receiving a Community Involvement Magellan Award from Travel Weekly for its support of Make-A-Wish®, CruiseOne hosted fundraising events during its weeklong National Conference onboard Norwegian Breakaway and raised more than $108,000, shattering last year’s donation and surpassing this year’s fundraising goal of $70,000. As a result, Make-A-Wish will be able to grant 10 wishes for children with life-threatening medical conditions.
The main objective of Make-A-Wish is to give children who are battling life-threatening medical conditions the opportunity to feel stronger, more energetic and able to deal with their illness. “Giving to others is a fundamental part of many world views and it aligns with our core philosophies,” said Dwain Wall, senior vice president and general manager of CruiseOne. “We are very lucky to have chosen a career in leisure vacation planning. Every day we get to help people realize their dreams by making sure their vacations are as special as they can. Vacations are the source of many people’s most cherished memories, so helping to make children’s wishes come true is the perfect fit for CruiseOne.”
Agents literally took an active approach to fundraising by participating in innovative activities such as “In the Park after Dark,” a fundraising event on the ship’s ropes course one evening; Zumba@Sea – Dance For Wishes, an exhilarating work out and dance party all-in-one; and the “Run Like a Champion, Cruise Like a Norwegian” marathon at sea, where World Travel Holdings Business Development Director Sean Tolkin ran a marathon and was joined by different employees and agents during each mile. What’s more, agents who were unable to attend were still able to support Make-A-Wish by making online donations through the fundraising websites for “Zumba@Sea – Dance For Wishes” and “Run Like a Champion, Cruise like a Norwegian” marathon. There also were prize drawings and silent auctions with noteworthy prizes such as cruises, iPads, wine and more.
“We are thrilled with the results of this year’s conference,” said David Williams, president and CEO of Make-A-Wish America. “The generosity of companies like CruiseOne will help us continue moving closer to our vision of making every eligible child’s wish come true.”
The annual CruiseOne National Conference focused on the personal and professional development of agents using interactive workshops, dynamic speakers, teambuilding exercises and strategic business conversations with key executives from World Travel Holdings, cruise lines and land vendors. This year’s theme – Collaboration, Passion and Innovation – reflected the company’s goals for 2013 and beyond.
Photo Cutline: CruiseOne® and Cruises Inc.® participate in the Zumba@Sea – Dance For Wishes fundraiser benefiting Make-A-Wish® onboard Norwegian Breakaway.
Photo credit: Christopher Racioppi