From direct mail to cruise line advertising co-ops, from CRM tools to integrated public relations campaigns, CruiseOne Franchise Owners have access to the innovative, industry-leading marketing programs.
The CruiseOne websites are customized at the Owner level, giving each Franchise Owner several true ecommerce websites of their own. These robust sites include thousands of pages of professional content including ship reviews, destination information, and everything consumers need to know and expect from a top cruise website. Consumers can book and pay for their booking online at each Franchise Owner's version of the website, and the Franchise Owner will receive their normal commission from these web bookings. Franchise Owners can even add ‘Click to Call’ and Blog links to their websites by simply updating their profile - no technical experience is required.
We display live pricing and availability from all major (and some minor) cruise lines. And for the few cruise lines that aren't online, we have even created a way to capture requests for these products.
Best of all, this world class website can be easily customized by the Owner. Our easy to use Content Management System requires no technical experience and it allows the Franchise Owners to easily feature and promote products they want to promote using simple web based forms. Franchise Owners can use our Content Management System's templates to promote their own groups, feature products and even introduce themselves to consumers. If you’re more technically oriented and want something other than what's templated we can support that need too. We support standard HTML and Flash content of your own creation if you desire something different.
Bookings integrate with our proprietary Cruise Control booking system, allowing there to be seamless workflow for our Franchise Owners. This workflow results in a consumer experience that consistently delivers the "WOW" online consumers desire. Quite simply there's no better tool created to ensure the level of detail required in web-based transactions.
Honeymoonships.com is the first "real time" Honeymoon Cruise Registry. It is different from typical retailer registries in that only one specific product (a cruise) has been pre-selected and deposited by the Bride and Groom. Everyone is contributing toward the same gift. There is no cost to the Bride and Groom to use the registry. Gift credits are available in multiples of $25. The gift amount and a personalized greeting & salutation are displayed in the couples' Honeymoon Memories photo album.
eSavers is a weekly personalized email newsletter that the CruiseOne marketing department publishes and sends to consumers on behalf of our Franchise Owners. Consumers enroll on each Franchise Owner website. All links within the email lead back to the Franchise Owners' website, and the product promoted within the email is tailored to the individual consumer’s preferences and geographic location.
CruiseOne offers a unique online web top publishing system where Franchise Owners can customize collateral including flyers, magazine and newspaper ads, postcards and various other marketing materials. Output options include emailing the materials, downloading and printing on your home computer or printing and shipping right to your door. CruiseCreate is also your one-stop-shop for all corporately sponsored direct mail programs. The system offers an ordering feature and allows you to securely upload a mailing list, manage current lists, or pull a new list of clients from the Cruise Control system.
CruiseOne's corporately coordinated direct mail programs are offered on a regular basis throughout the year. These programs include individual cruise line postcards and mailers, brochures and our own in-house magazine. These mailers are personalized with YOUR Franchise contact information and sent directly to your client database and/or to your prospects through a secure 3rd party mail house. Each program is completely turn-key and provides you and your clients with a top quality professional product for a fraction of the regular price.
Due to our excellent cruise line relationships our Franchise Owners only pay between 25 - 50% of the actual production costs, the cruise lines provide co-op dollars and your corporate HQ funds the rest. These mailers are offered to you as low as $0.28 each.
CruiseOne is a leader in luxury and deluxe cruise sales. We partner with Regent Seven Seas Cruises, Crystal Cruises, Silversea Cruises, The Yachts of Seabourn, Cunard Line, Oceania Cruises, Azamara Cruises and more. We provide continuous training on these upscale cruise lines and assistance with how and where to promote them. Every Franchise Owners receives their own personalized "SeaLuxe" website that is continually updated with special offers and information about these luxury and deluxe lines. Franchise Owners can participate in several focused luxury direct mail campaigns and training programs.
CruiseOne provides each Franchise Owner with the services of a specialized placement and research company focused on providing each Franchise Owner with the right strategy. This Yellow Page media services company specializes in the analysis of Yellow Pages advertising per market, and the effectiveness of ad sizes, placement, content and listing. There is no charge to the Franchise Owners for these important services including:
Our Communications team has created a collection of fully customizable Press Releases
to assist each Franchise Owner in developing a successful localized public relations
and self promotional strategy. In addition, we offer a library of professionally
written travel articles and stories on destinations, cruise lines and travel lifestyles
which are available for Franchise Owner usage at no additional charge.
Click here to view recent press releases and articles.